Lifestyle: Understanding Consumer Behavior
With a multi-layered understanding of consumers' lifestyles, marketers now have new analytical resources to create meaningful connections.
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adamkolasa
Apr 6, 2021
2021 Consumer Trends: Walk the Talk
GWI documents the major consumer trends for 2021, and points to "Local" being a key factor in reaching your audience.
adamkolasa
Nov 25, 2019
US Lawmakers Plan To Regulate Data Privacy And Facial Recognition
GeekWire, the American technology news site, reports that Washington state legislators will push for new regulations governing data privacy.
adamkolasa
Sep 24, 2019
What Is Wrong With Micro-Targeting?
Micro-targeting is the process of combining multiple audiences to target a very specific and precise target group. NDR address it.
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