2021 European Martech Supergraphics
Proud announcement: NDR is selected to be on the 2021 Martech Supergraphic in the category Audience/Marketing Data & Data Enhancement.
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adamkolasa
Feb 23, 2021
Eyeota Audience Data Sessions Q&A
Eyeota and Global Data Resources talk about the importance of data privacy and points to key opportunities for brands using data in 2021.
adamkolasa
Jan 7, 2021
Omnichannel on Danish CMO Agenda 2021
Danish CMO survey points to customer experience, integrated marketing & omnichannel as most important topics in 2021.
adamkolasa
Nov 30, 2020
Kantar identifies 10 trends for 2021
Kantar explores findings that can help you build richer connections with your audience, your consumers and your clients. Free to download.
adamkolasa
Nov 11, 2020
Kantar unlocks category doors
One recurring theme is that brands should not rely too heavily on any one type of media.
adamkolasa
Sep 7, 2020
Data ethics on Gartner Hype Cycle
Customer data ethics makes its first appearance on the Gartner Hype Cycle for Digital Marketing, 2020.
adamkolasa
Aug 5, 2020
Creepy-free IP targeting
IP targeting is a non-creepy technology, and is one of the most intelligent alternatives to snooping on personal user data.
adamkolasa
Jul 20, 2020
The Future of Digital Advertising
With our new ID-free targeting tool we help shape the future of digital advertising without cookies. Try it out for free by signing up.
adamkolasa
Jul 15, 2020
Gartner: CMOs remain upbeat
Gartner's Annual CMO Spend Survey Research indicates that CMOs are confident that the negative impacts of COVID-19 will be short-lived.
adamkolasa
Jul 6, 2020
Behind The Tech Giants' Veil
Our article about Adtech, privacy, and targeting insights is now published in the Norwegian magazine Analysen.
adamkolasa
Jun 15, 2020
Enabling a Single Source of Truth
The latest Adform white paper discuss why a single source of truth plays a pivotal role in a holistic view of data.
adamkolasa
Jun 10, 2020
Join us in the New Marketing World
Hard working people are close to opening the gates to our new ID-Free targeting portal. You can sign up for free access www.signup.idfree.co
adamkolasa
Apr 17, 2020
Kantar Audiences live in Europe
Kantar is making audience segments - built with their world leading syndicated datasets - available in Europe.
adamkolasa
Apr 6, 2020
Whopper de la Quarantine
The magazine AdAge crowns a "Coronavirus campaign of the day", and the key insight is to reposition creatives/content with a Covid-19 twist.
adamkolasa
Mar 31, 2020
Advertising Do's and Don'ts During the Pandemic
A Kantar survey shows that consumers don't expect brands to completely stop their advertising - but the line to tread is indeed fine.
adamkolasa
Mar 24, 2020
Coronavirus: Kantar data shows shift in viewing behaviours
Like Kantar (and adtech as a whole) we are committed to helping our clients better understand the changing behaviours during the pandemic.
adamkolasa
Mar 4, 2020
Times They are A-Changin' in Post-cookie Advertising
Look for 1. party data targeting tools to help you move on from tracking personal data via 3. party cookies.
adamkolasa
Feb 18, 2020
Big Tech Wants More Regulation
In a Financial Times op-ed Facebook CEO Mark Zuckerberg calls for new rules and oversight of the industry to help restore trust in big tech.
adamkolasa
Jan 28, 2020
Happy Data Privacy Day!
Join us in celebrating Data Privacy Day: The international effort to encourage better protection of data and respect for privacy.
adamkolasa
Jan 21, 2020
Location-Based is the new Black
Proximity and Location-Based Marketing is the hot topic as t-h-e alternative to the creepy tracking of customers' private data.
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